About Us

It all started with a change in thought!

SONA Lingerie began its tale in the year 1989 to provide the kind of support that Indian women need in buying lingerie uninhibitedly. Initially it was all offline, but now digital innovations have led to our progression into a full-fledged online store where women can shop any style, colour and design. Giving a cold shoulder to old, boring whites, we only offer silky smooth, plush and pretty bras that fit your body like your second skin. At our online store, you are all free to hand pick from an extensive collection, after hours of exploration and careful selection.

Lingerie is not just a piece of intimate clothing, but a crucial component of fashion that has to be worn underneath to feel comfortable outside. Team SONA is always inspired and motivated to bring you something that is comfortable, cosy yet uber stylish. The fabric and undergarments go under rigorous fit and quality tests to flatter Indian body types and shapes.SONA made it big in to the lingerie market with the only vision to help uninhibitedly shop for the intimate wear irrespective of size and preferences.

Along with this, we give you the luxury to browse through our collection online in the privacy of your home and place your order to get the products delivered directly to your doorstep without anyone knowing what’s inside the box. Shipping all across India, we make sure that you receive the best products at the best prices.

SONA lingerie is not only to be worn, but felt!

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